• brand narratives
    • dell technologies: exec. magazine
    • juniors cookbooks
    • llbean books
    • moen interiors photography
    • monterey bay aquarium book
    • orvis
    • riverkeeper
    • sarah lawrence college
    • save the children
    • tough mudder bootcamp
  • food
    • absolutely chocolate
    • chanterelle
    • the chefs collaborative cookbook
    • cooking from the garden
    • craving palestine
    • fine cooking magazine
    • the food you crave
    • fresh from the farm
    • harvest to heat
    • joanne weir's cooking confidence
    • juniors
    • sweety pies
    • the valley table website
  • home + garden
    • back to the cabin
    • inspired house magazine
    • MOEN interiors photography
    • the not so big house collection
    • pocket neighborhoods
    • pest control
    • the pruning book
  • crafts
    • couture sewing techniques
    • diy bride
    • prairie girl's guide to life
    • sweet shawlettes
    • the unplugged woodshop
    • wood flooring
  • pets
    • orvis dogs unleashed
    • pets welcome website
  • about
  • contact
Alison Wilkes

art direction + design

  • brand narratives
    • dell technologies: exec. magazine
    • juniors cookbooks
    • llbean books
    • moen interiors photography
    • monterey bay aquarium book
    • orvis
    • riverkeeper
    • sarah lawrence college
    • save the children
    • tough mudder bootcamp
  • food
    • absolutely chocolate
    • chanterelle
    • the chefs collaborative cookbook
    • cooking from the garden
    • craving palestine
    • fine cooking magazine
    • the food you crave
    • fresh from the farm
    • harvest to heat
    • joanne weir's cooking confidence
    • juniors
    • sweety pies
    • the valley table website
  • home + garden
    • back to the cabin
    • inspired house magazine
    • MOEN interiors photography
    • the not so big house collection
    • pocket neighborhoods
    • pest control
    • the pruning book
  • crafts
    • couture sewing techniques
    • diy bride
    • prairie girl's guide to life
    • sweet shawlettes
    • the unplugged woodshop
    • wood flooring
  • pets
    • orvis dogs unleashed
    • pets welcome website
  • about
  • contact

Fine Cooking magazine

As executive art director of Fine Cooking I directed all creative aspects (design, photography, prop and food styling) of the magazine as well as for the brand’s ancillary products, including print and digital-only special interest publications (10+ per year) and cookbooks. I also directed the still location photography for the PBS series Moveable Feast with Fine Cooking.

Fresh from the Farm

Part cookbook, part memoir: both elements run through this book side-by-side as well as photographs of life on the farm and beauty shots of the finished dishes. This book was selected for NPR’s list of best books, 2014. I directed the design and photography.

Save The Children

An annual report redesign that required interpreting and applying new global brand guidelines for the first time in the U.S. This established the visual identity for STC publication design.

Back to the Cabin

I directed the design and photography and commissioned the architectural illustrations for this follow-up to the best-selling book The Cabin, by Dale Mulfinger, the foremost expert on cabin design in North America. My brief to the photographer (who I purposely selected because she is not an architectural photographer) was to capture the necessary details but also the sense of place and mood for each location. The design was directed to be visually quiet and clean to represent the sense of retreat and tranquility associated with cabin living.

The Chefs Collaborative Cookbook

I directed the design and photography for this cookbook celebrating the 20th anniversary of the Chefs Collaborative, a driving force in supporting small farms, healthy food, and sustainable agriculture in the U.S.

Dell Technologies: Realize

As founding art director of Dell’s high-end, editorial print magazine for C-Suite executives, start-up work included:

- Co-leading a hands-on, magazine making workshop for the client to determine editorial direction and overall look and feel.

- Publication design and infographic, illustration, and photography style recommendations.

- Recruiting a creative team and collaborating with them and editors to develop stories visually.

- Art direction, design, and production oversight of all pages for the inaugural issue and all subsequent issues.

Orvis Dogs Unleashed

In collaboration with editors at Globe Pequot and Orvis®, I developed and designed this successful book prototype using photography from the Orvis company's collection.

 

MOEN: interiors photography

Photography direction of inspirational and aspirational interiors for Moen to reflect the Danish sensibility "hygge." The assignment included location scouting, hiring and directing the photo and styling team in pre-production, on set, and post-production.

The Food You Crave

I directed the design and talent and food photography for Food Network host Ellie Krieger’s first cookbook, which was a New York Times best-seller and won the IACP and James Beard Foundation awards for Best Cookbook with a Healthy Focus. The goal was a visual presentation that made healthy food look beautiful and inviting.

Harvest To Heat

A special cookbook with a focus on the collaboration of top-name chefs and the farmers and artisans they source their ingredients from. I directed the design and photography and designed a promotional app with recipes, a slideshow, and an interactive map with links to the chefs, farms, and artisans featured in the book.

Absolutely Chocolate

This was an absolutely delicious project to work on. I not only directed photography, food, and prop styling but also designed the book.

Tough Mudder Bootcamp

In collaboration with editors I developed and designed this training guide prototype for a publishing partnership with Tough Mudder.®

The Gardener's Guide to Common-Sense Pest Control

I directed the redesign and oversaw acquisition of all new stock photography for this complete revision and update of a cornerstone backlist title.

Couture Sewing Techniques

We gave this best-selling backlist title a much-needed facelift with a new cover and interior design and photography.

Fine Cooking magazine

— view —

133ravioli-11-242.jpg

Fresh from the Farm

— view —

065_Middleton_Spring28.jpg

Save The Children

— view —

SC_STC_Thumbnail.jpg

Back to the Cabin

— view —

CH04_142-181.jpg

The Chefs Collaborative Cookbook

— view —

CHEFSCOLLAB_COV.jpg

Dell Technologies: Realize

— view —

Dell_IndexPgPic.jpg

Orvis Dogs Unleashed

— view —

Orvis_Dogs_ThumbnailFINAL.jpg

MOEN: interiors photography

— view —

moen_171130_kitchen_Thumbnail.jpg

The Food You Crave

— view —

KRIEGER_Cover.jpg

Harvest To Heat

— view —

Kochendorfer_Harvest to Heat_FINALCOV.jpg

Absolutely Chocolate

— view —

AC_FOB_piv3.jpg

Tough Mudder Bootcamp

— view —

TM_ThumbnailUSE.jpg

The Gardener's Guide to Common-Sense Pest Control

— view —

Daar_CH00_FOB2.jpg

Couture Sewing Techniques

— view —

SHAEFFERcovCS4.jpg